Sep
3
NBC says it’s facing media reality, that big audiences are getting harder to find. That the network business model is drying up as viewers turn to cable, skip ads by recording shows on DVRs or watch online. That the major networks, which once gathered tens of millions of viewers and promulgated a homogeneous national culture, are now, essentially, just big cable channels. And that they — like the automakers whose commercials once lavishly floated them — must learn to get smaller or else end up like American Buggy Whip Inc.
Jay Leno: New TV Show a Gamble for NBC - TIME
